Services
Overview of our services
Are you short of trained, experienced staff members who can devote the time, concentration and commitment to implement your change initiatives, especially from a communication perspective? Are you worried how you and your staff will do your day jobs while also following through on all the actions needed to support your change initiatives?
Connect specializes in helping leaders achieve clear, credible change that sticks. We work with you to help you align your actions and your words so you can send strong, credible signals that you’re committed to getting people on-board with the change. We support you when you’re introducing new initiatives that require you, your employees and others to work differently.
Using clear communication, trigger events and involvement techniques, Connect helps you turn employee confusion—and even resistance— into action and acceptance.
Connect offers five types of change services:
- Implementation support
- One-on-one coaching and advising
- Change Collaboration Program
- Strategic action groups for individuals
- Strategic redesign for communication departments and functions
Liz Guthridge, the founder of Connect also is available to speak and conduct workshops.
How we work
Connect focuses on aligning your words and actions as well as mobilizing employees to adapt to change initiatives with understanding, acceptance and optimism for the future.
Liz Guthridge, the founder of Connect also is available to speak and conduct workshops. Liz also has developed special writing and speaking packages specifically for ASAE executives and leaders of associations serving technical professionals.*
We create practical ways for you to address your immediate needs while also helping you build stronger relationships, skills and credibility. This way, you’ll be better positioned to take ownership of the change and make it stick. You’ll also be better prepared to handle future changes.
We’re often called in to supplement current staff members who are consumed with their regular jobs or who don’t yet have the expertise or experience around change initiatives.
For example, you may have project managers, communication specialists, and writers but you don’t have a go-to person with the knowledge, skills and experience to implement change that will fit your organization.
We help you match what you’re saying with what you’re doing so you can lead by example and be a more credible leader. We also help you translate complex change issues into easy-to-understand and simple-to-follow actions that that get results.
But what is it like to work with us?
We believe in practicing what we preach: be clear and credible to create change and habits that stick.
We also believe in sharing our expertise, knowledge and tools that Connect has developed over the years. These include our LEAN COMMUNICATIONS® tools and SILENT, SUGARCOATED MOOSE® practices and principles that we use in our change communication work to build understanding, credibility and trust.
We strive to be easy to work with—bringing hard science, practical ideas and tools and committed action to help you achieve your goals on time and budget.
Here are some other reasons why clients work with us and keep coming back.

Liz seems to know everyone and everything. She has a remarkable professional network. And she has her finger on the pulse of what is going on in lots of organizations." 


